Black people are among the most undercounted populations on the census. And when we’re undercounted, our communities get underfunded and underserved.
We hold the power to reverse this trend and ensure that our communities get the resources we deserve by participating in the 2020 Census. Get counted at my2020Census.gov!
There is a disturbing history of Black people being undercounted in the Census.
And those who work hard to suppress the voices and the votes of our communities are also working hard to keep us from participating in the census.
Approximately 6.5 percent of young Black and Hispanic children were not counted in the 2010 Census. That’s nearly twice the undercount rate for young white children.
Here’s just some of what’s at stake:
Census data are used to guide how federal funding is distributed nationwide, including for programs such as SNAP, CHIP, Head Start, and the National School Lunch Program.
Businesses use census data to decide where to invest in new stores, factories, offices, and other job opportunities.
Individuals and institutions use census data to preserve our history for future generations and to learn about our past.
Our government uses census data to determine how many representatives each state gets in Congress and how many votes each state gets in the Electoral College. States use census data to redraw district boundaries as population counts change.
We have the power to reshape our communities for future generations if we participate in the 2020 Census.
To reduce the risk of a massive undercount in Black communities we need to make sure our folks know what the census is really about and how our communities benefit from participation.Learn More
Watch our friend Quentin explain why it's so important to count our kids on the 2020 Census.
Why the 2020 Census matters for Black people.
Color Of Change member Octavia talks about the census coming up in the new year, and all the ways it impacts our kids and their kids, and on and on!
Color Of Change member Brandon Andrews talks about how Black businesses could benefit from the investment and support systems the 2020 Census could provide for them.
Color Of Change member Gata talks about how the 2020 Census will make sure she gets the SNAP assistance and other key social services she and so many others depend on.
Tell the world why you count! Record a video sharing why you matter, why you’re getting counted, and urge your friends and loved ones to get counted, too.Take Action